Privacy Policy

KEPT Lab Inc. (“KEPT Lab”, “we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website, create an account, or use our body-composition analysis and recomposition services (the “Services”). By using the Services, you agree to the practices described here. KEPT Lab Inc. is the data controller responsible for your personal information and can be reached at hello@keptlab.com or at 2810 N Church St, PMB 770749, Wilmington, DE 19802-4447, USA.

We collect the information needed to deliver and improve the Services:

• Information you provide: name, email address, account credentials, and the details you submit for your analysis (such as age, sex, height, weight, body measurements, goals, activity level, photos you choose to upload, and related lifestyle inputs).
• Payment information: processed by our third-party payment providers. We do not store your full card number on our servers.
• Usage and device data: IP address, browser type, device identifiers, pages viewed, and interactions, collected through cookies and similar technologies.
• Communications: messages you send to our care team and support correspondence.

Some information you provide (for example, body measurements or photos) may be health-related. We process it only to deliver the analysis and plan you request, on the legal basis of your consent or to perform our contract with you. You may withdraw consent at any time.

We use your information to:

• Create and manage your account and deliver your personalised analysis, scores, visualisations, and recomposition plan.
• Process payments and manage subscriptions.
• Respond to your questions and provide customer support.
• Operate, maintain, secure, and improve the Services.
• Send service-related and, where permitted, marketing communications (you can opt out at any time).
• Comply with legal obligations and enforce our terms.

We do not sell your personal information. We share it only with:

• Service providers who process data on our behalf (hosting, analytics, payment processing, email, and customer support), under contracts that require them to protect your data.
• Legal and safety recipients, where required by law or to protect our rights, our users, or the public.
• Business transfers, in connection with a merger, acquisition, or sale of assets, subject to this Policy.

We use essential cookies to run the site and optional cookies for analytics and preferences. You can control cookies through your browser settings; disabling some cookies may affect functionality.

We keep your information for as long as your account is active or as needed to provide the Services, and thereafter only as required for legitimate business or legal purposes. You may request deletion as described below.

We use technical and organisational measures designed to protect your information, including encryption in transit. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Depending on where you live, you may have the right to access, correct, delete, port, or restrict the processing of your personal information, and to object to certain processing or withdraw consent. To exercise these rights, email hello@keptlab.com. We will respond within the timeframe required by applicable law. You may also lodge a complaint with your local data-protection authority.

We are based in the United States and may process your information there or in other countries. Where required, we use appropriate safeguards for international transfers.

The Services are not directed to children under 16, and we do not knowingly collect their personal information. If you believe a child has provided us data, contact us and we will delete it.

We may update this Policy from time to time. We will post the revised version with a new “Last update” date and, where appropriate, notify you.

Questions about this Policy or your data? Email hello@keptlab.com.